2. Local Government Units on the Internet.pdf

WEB APPLICATIONS | E-COMMERCE / B2B PLATFORMS | MOBILE SOLUTIONS | SEM Local Government Units on the Internet How do others do it? Examples of employing technological possibilities

“When I was President only physics experts were familiar with a term World Wide Web. Now, even my cat has its own website.” Bill Clinton

Why is the Internet so important?

Internet access in Poland • 21,5 million Internet users, • 75% of households, • 99% of students. Percentage of households with Internet access in Poland Number of internet users in Poland aged 7+ in 2005-2014

Internet access in Poland We spend on average 4.8h per day surfing the Internet

Internet access in Poland • 51% of people buy online, • 35% of people access their bank accounts online Have you ever bought something online? Affirmative answers Internet users All adults The number of individual customers with an Internet banking service contract and the number of active individual clients Number of access agreements for BI Number of active BI clients

Internet access in Poland • 90% of businesses • 25% of private individuals Source: www.stat.gov.pl Source: www.stat.gov.pl Businesses using e-government in 2013 and 2014 by purpose People using public services via the Internet in the last 12 months by purpose

ePUAP

• 1.1 million of documents (2013) • 1.5 million of documents (2014) • Trusted profile - 1% of Poles. http://prawo.gazetaprawna.pl Statistics The cost of sending 1 document via ePUAP platform in 2013 was about 40 PLN. Implementation • 2012 r. – 2,3 mln PLN, • 2013 r. – 27,4 mln PLN, • 2014 r. - 5,32 mln PLN (till 30th of Sept.) Maintenance • 2012 r. – 14,27mln PLN, • 2013 r. – 17,19 mln PLN, • 2014 r. – 8,08 mln PLN Source: www.senat.gov.pl

Why are we reluctant to use EPUAP? EPUAP started a year with failures EPUAP issues. Users: total paralysis. Ministry: we are testing a new version EPUAP issues. Users: total paralysis. Ministry: we are testing a new version Trouble with ePUAP: ZUS will not punish for documents submitted after the deadline

What can we do? Improving the image of ePUAP • Marketing activities • Links to pages • Tutorials • FAQs http://prawo.gazetaprawna.pl

Is it worth it? • Since 2007, the establishment of a company via the Internet in Estonia takes 15 minutes. • In 2014, 95.4% of tax returns were deposited via the Internet. • 99.6% of bank transactions are made via the Internet. • Government meetings are carried out without the use of paper documents. Source: http://estonia.eu

Local Government Units on the Internet

Target groups Internet users: • Tourists, • Residents, • Investors, • Journalists.

Tourists • Foreign language versions, • Presentation of key facts, • Hotel and accommodation database, • Infrastructure information, • Interactive map, • Positioning, • Online advertising.

Tourists

Investors • Foreign language versions, • Direct contact to investment planning institutions in the region, • Sharing economic values, • Links to investors' websites, • Links to central institutions • Presentation of the region's image • Promotional catalogs

Investors

Residents • Latest news • Feedback polls and surveys • Online newsletter • Electronic submissions • Online advertising campaigns • Virtual community creation.

Media • Latest news, • Special section „Media”, • Contact with a press secretary, • Online newsletter for journalists, • Statements, positions, announcements • Publications and press materials (information portals), • Monitoring of publications.

Trends

Creating information portals – trends • Mobility, • Responsibility, • WCAG 2.0, • Flat design, • Full screen image as a background.

Creating information portals – trends • Transparency, • Full screen image as background, • Transparent interface • Easy access (mobile apps lists, online apps and events calendar).

Transparency of the interface

Social Media • 13 million of Poles have an account on at least one social networking service, • We spend 2.5 hours a day on social networking sites, • Social networking sites became the fastest form of communication.